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Affiliate Marketing Without Showing Your Face in 2024

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interested in doing affiliate marketing anonymously?

If you’re interested in making money online by promoting affiliate products, but also interested in maintaining your privacy, you’re in the right place. Here, you’ll learn all about affiliate marketing without showing your face.

As a successful travel blogger, I make a large chunk of my multi six-figure income from affiliate programs. As in, I made $333,619 from affiliate marketing alone in 2023 😳 (and now I teach others how to).

Though I’m not anonymous, I’ve been in the game long enough to know how to blog anonymously and make money — so I’m definitly qualified to answer the How can I do affiliate marketing without showing my face? question for ya!

In this article, I’m going to share my knowledge and expertise to help you learn how to be a successful affiliate marketing guru, all without showing your face. Ready to dive in? Let’s go.

Can you do affiliate marketing without showing your face?

Yes — Having a successful affiliate marketing business without showing your face is absolutely possible. Some people prefer to maintain their privacy and separate their online identity from their personal life, and you can do that while making money online.

That’s right: You can successfully promote affiliate offers without being in the spotlight.

Also wondering, Can you do affiliate marketing without social media? Yup, I’ve done it for several years! 🤯 In fact, a large percentage of affiliate marketing is done anonymously.

Whether you are interested in blogging, creating videos on YouTube, or posting to social media platforms like Twitter or Instagram, it’s 100% possible to make a living by operating in the background.

So now that we’ve answered the question, Can you do affiliate marketing anonymously? Let’s dive deeper into just how to start affiliate marketing without showing your face.

Below, you’ll find ten great options for how to succeed in affiliate marketing without putting your face out there.

10 Ways to Do Affiliate Marketing Without Showing Your Face

1. Blog/Website

blogger working on her blog
Wondering, Can I start a blog anonymously? The answer to is yes you can.

Can you start a blog anonymously?

Yes — In fact, many people successfully blog anonymously, like Niche Site Lady. While she was the first person I though of off the top of my head, there are plenty of other anonymous bloggers out there.

One of the most profitable ways to do affiliate marketing is to create a blog or website where you can post search engine optimized SEO content with affiliate links.

Blogs and affiliate marketing websites tend to be very profitable ways for how to be successful in affiliate marketing, especially if you focus on organic traffic.

Blogs are beginner-friendly, and have a low barrier to entry in terms of a financial investment. While they tend to have a low risk of failure, not everyone who starts a blog will make lots of money from a blog.

Can I blog anonymously?

Yes — You can create a website without showing your face, though you may want to create a brand name, online persona, or AI avatar.

Some popular anonymous blogs that have become successful, include: A Workout Routine, One Frugal Girl, and Moms Got It Made.

Of course, it’s important to note that blogging or creating an affiliate website takes time, patience, and perseverance. 

🤑 making money with a blog

If you’re wondering how to start a blog anonymously, then you should choose a niche you will enjoy and that has the potential to be lucrative. 

So can you blog anonymously and make money? Yes, but be sure to produce high-quality content for your audience, and make sure you have a top-notch SEO strategy.

Want to start a travel blog but don’t know where to begin? Check out How to Become a Travel Blogger and Make Money.

The best place to blog anonymously is on a specialized platform, like WordPress or Blogger. However, other options to consider include,, Ghost, Wix and Medium.

These platforms all have settings that allow you to hide your identity.

Affiliate Marketing Without Showing Your Face

2. YouTube Channel

phone showing YouTube logo
Wondering how to start affiliate marketing without website? YouTube is a good place to start.

Can you be successful on YouTube without showing your face?

Absolutely — There are many successful faceless YouTube channels out there, like BRIGHT SIDE, The Infographics Show, So Yummy, H2ODelirious, and more.

What are some YouTube ideas without showing your face?

Screencasting, tutorials, video reviews, and animated videos are only a few of the potential ways to create videos without appearing in them personally.

You can use voiceovers and create mashup videos using a combination of third-party footage, stock footage, and your own footage.

🚫🎥 If you want to know, Can you do affiliate marketing without making videos? Then blogging is the way to go because video isn’t mandatory in blogs the way it is on YouTube.

Do you have to show your face on YouTube to make money?

No — To monetize on YouTube, you only need to meet their monetization requirements, join the YouTube Partner Program, and, add appropriate affiliate links to your content.

For example, if you are doing a how-to cooking video, you can include links to the kitchen equipment you used. The same is true for product reviews and software tutorials.

Need some more inspiration? Check out some of these best faceless YouTube channels: 5-Minute DECOR, MojoTravels and Touropia.

Affiliate Marketing Without Showing Your Face

3. Podcasts

travel podcast cover art
I talk about solo travel in Mexico in my My Dream To Destination podcast.

Since podcasts are an audio-only medium, they are a perfect way to maintain your privacy and provide valuable information to your audience.

Podcasts are a perfect choice for anyone who enjoys talking and exploring different topics in depth. It’s also a great option for how to do affiliate marketing without social media.

🎙️ how to start a podcast

Once again, you should choose a subject or niche that aligns with your affiliate marketing goals and your interests and resonates with your target audience.

Since good audio quality is of utmost importance, it is well worth investing in a good microphone and recording setup — I recommend the popular Blue Snowball from Logitech.

Next, decide what topics you want to cover and create a plan.

Include talking about relevant services and products as part of your marketing strategy and discussing how they can help your listeners.

Finally, always remember to include affiliate links in your show notes.

Affiliate Marketing Without Showing Your Face

4. Pinterest

Pinterest affiliate marketing is one way for how to make money as an affiliate without a website.

Wondering how to make money with affiliate marketing without a website? Have you considered Pinterest?

If not, you should because the platform is an affiliate marketing goldmine with more than 482 million monthly usersmost of them people who want to purchase.

482 million people use Pinterest every month to find new ideas and plan their next purchase. They’re here to visualize and act on their future.

SOurce: Pinterest

You can leverage the power of this visual search engine/social media platform by creating boards and pins to showcase particular affiliate products and services.

Using high-quality images with headers, descriptions, alt text, and relevant keywords will help get eyes on your affiliate links.

Additional strategies for success on Pinterest include using keywords and hashtags. However, some people say hashtags on Pinterest don’t help, but they aren’t known to hurt either.

Vertical pins tend to work better than square ones now that most users are on mobile devices. Per Pinterest best practices, you’ll want to use a 2:3 aspect ratio for pins — so aim for 1000 pixels wide by 1500 pixels tall.

Want to learn more? Read my review of the Best Pinterest Course for Travel Bloggers.

Affiliate Marketing Without Showing Your Face

5. Email Marketing

sending email to email list | email marketing affiliate marketing content ideas
Wondering, How I can do affiliate marketing without showing my face? Or, My advice is to try email marketing.

Do you need a website to do affiliate marketing?

No — You have plenty of options for affiliate marketing without a website, including Pinterest, TikTok, podcasts, and email marketing.

Email is another powerful affiliate marketing tool you can use without showing your face. To succeed at email marketing, you’ll need:

  • A traffic source (your blog or social media)
  • A landing page (most email marketing services provide these, like ConvertKit, which is the one I have used for years)
  • A value proposition
  • A solid monetization strategy

Affiliate email marketing is a strategy where you use your email campaigns to promote products through affiliate links. Instead of just sending regular updates or news, you weave in these product links.

When your readers click and purchase, you earn a commission. It’s a way to make your emails more engaging while also offering value to your subscribers, leading to potential sales.

📩 how to start email marketing

Before you do anything, you need an email service provider, or ESP. I have used ConverKit since 2021, and highly recommend them. They have a FREE plan to help you get started with no financial commitment.

After that, you’ll need to drive traffic to your signup page. You can do this through social media, websites, paid advertisements, and YouTube.

Next, design a landing page that includes your value proposition, a headline, and a signup form.

The value proposition is what people get in exchange for giving you their email address. This includes an enticing lead magnet such as an ebook, cheat sheet, free webinar, or giveaway.

Provide your email audience with high-quality and helpful content. Incorporate affiliate links where appropriate.

Affiliate Marketing Without Showing Your Face

6. Ebook

Travel Mexico Safely e-book
I made this Travel Mexico Safely e-book for those who want to travel safely in Mexico.

Did you know that you can include affiliate links within the content of an ebook?

This is one of the best options for how to promote products without a website —though you can do it with a website as well.

You can either sell the ebook or give it away for free either on social media or as part of an email marketing strategy. Amazon is one of the best-known free ebook affiliate programs.

Remember to incorporate your affiliate links naturally. They should also be relevant and helpful to the reader.

Affiliate Marketing Without Showing Your Face

7. TikTok/Instagram

posting content on instagram
Social media is also a great avenue for doing affiliate marketing anonymously. Instagram offers powerful potential customers and affiliate earnings without the necessity to show your face.

Using Instagram and TikTok for affiliate marketing? Then you probably know there’s no need to show your face, as you can focus on content and strategy instead.

All you need to do is choose your niche, develop fabulous content, and share it with your audience, including affiliate links.

Some affiliate marketing on TikTok without showing your face ideas include using other faces, animation, stock footage, photography, voiceovers, or tutorials

It may be helpful to join an affiliate network rather than deal with multiple affiliate marketers directly — but in the end, it’s your choice.

Some top affiliate networks you may want to consider include CJ Affiliate, ShareASale, Pepperjam, AWIN and Travelpayouts. If you’re in the travel niche, I recommend you join Travelpayouts over the others.

Tips for success include making the first few seconds count, keeping your videos short, using trending audio, and keeping your captions relevant.

Affiliate Marketing Without Showing Your Face

8. Paid Advertisements

Although paid advertisements aren’t a free affiliate marketing strategy, they can pay off if done properly.

This strategy works best if you have experience creating advertising campaigns and are working with a high-commission affiliate program. You’ll also need to have money to start with and realistic expectations.

Having strong ad copy that you tweak and test consistently and utilizing the sales funnel will help you succeed.

Affiliate Marketing Without Showing Your Face

9. Posting on Online Communities and Forums (Facebook Groups, Reddit, Quora)

woman using facebook for affiliate marketing without showing your face
You can leverage Facebook groups and forums by posting useful content.

Online communities and forums, like Facebook groups, give you the opportunity to reach the same audience as paid ads without spending money. The trade-off? It takes more time to build a loyal community.

How does this work? Take Facebook as an example. You can leverage this by posting on different groups or even creating a group of your own.

⚠️ Note: Be careful posting affiliate links in groups, as this may go against the community guidelines and can get you kicked out.

The key here is to post regularly and to create value for other members of the group. In the end, solve problems, help people, and don’t spam, and you should compliant with group rules.

📲 How to Create A FACEBOOK GROUP

A Facebook group is your digital domain (but do keep in mind that Facebook does own it). Here, you’re in control, allowing you to promote with affiliate links and highlight your services without limits.

Begin by choosing an attention-grabbing name, and write a clear description of what the group’s all about.

Remember, people will search for groups using keywords. What might they type in to find you? What special thing is your group offering?

Remember to post often, even if no one is commenting or interacting with your content — keep on going. Starting out, things might be slow. That’s okay.

As more people hop in, you’ll see your group grow. And with that growth comes the chance to make some money from it.

This is an excellent way to engage in affiliate marketing without a blog.

Affiliate Marketing Without Showing Your Face

10. Referrals

Another excellent affiliate marketing strategy to consider is referrals.

It’s when you tell your close friends and people you know about products you like. And because they trust you, they might buy or use it.

But it doesn’t stop there. Your friends can then tell their friends about it too. It’s like a chain. Instead of just pushing products to strangers, you’re sharing with people close to you.

The best part is when friends talk about a product, others listen. No need for big ads or showy promotions. Just honest word of mouth. If you want to do affiliate marketing in a personal way, referrals are the way to go.

Affiliate Marketing Without Showing Your Face

How To Be Successful at Affiliate Marketing

affiliate marketing manager at their computer
 It’s important to find the right programs for your blog or social following.

Are you wondering how to be a successful affiliate marketer? Here are some tips to help you succeed.

1️⃣ First, you must be willing to try and test various offers, methods, or affiliate marketing systems until you find one that works.

2️⃣ Second, be ethical. Only promote products that will help your audience. Build trust with your audience rather than aiming to earn a quick buck.

3️⃣ Third, think like an entrepreneur. Create SMART (specific, measurable, achievable, realistic, and timely) goals for your affiliate online business opportunities.

4️⃣ Fourth, create high-quality content. Your goal should be to add value and help your audience.

5️⃣ Fifth, be patient. Being successful takes time. Create a mantra for yourself, focus on your mindset, and persevere. Commit to this for the long haul.

Affiliate Marketing Without Showing Your Face

How to Start Affiliate Marketing

Learn how to do affiliate marketing without showing your face on my Affiliate Marketing Master Class.

Now that we’ve talked about ten different ways you can earn affiliate income without showing your face, it’s time to get started.

To begin, you need to choose your niche. This is the topic you will focus on, talk about, and promote. You want a niche that is specific and has earning potential.

Next, it’s time to decide on a content platform (or mix of platforms). Will you create a website, a YouTube channel, an email marketing list, a podcast, or join a social media channel?

Now that you’ve chosen your platform, it’s time to investigate how to join affiliate marketing programs

For example, since I primarily target the travel industry, I’ve joined affiliate programs like Discover Cars, SafetyWing, Viator, and I also have success with the Amazon affiliate program for travel gear.

The fourth step is to create fabulous high-quality content that solves problems for your readers.

Finally, drive traffic to your website/platform, whether through SEO strategies, paid advertisements, or a combination of approaches.

Remember to invest in yourself and keep learning

If you’d like to learn the strategies I’ve used to succeed, check out my Affiliate Marketing Master Class, and my top-selling How to Find Affiliate Marketing Keywords Course.

Affiliate Marketing Without Showing Your Face

Affiliate Marketing: Frequently Asked Questions

green key on a computer keyboabrrd that says affiliate marketing
There are plenty of affiliate marketing without showing your face free options, like Pinterest and IG.

Is affiliate marketing beginner friendly?

Yes — Affiliate marketing is beginner-friendly. It is considered low-cost, low-risk, and easy to scale, though it does take time to succeeded.

With affiliate marketing, you don’t need to invest in products, employees, rent, or equipment.

If things don’t work out, you may have lost time and money, but you don’t need to worry about incurring debts or investing all your savings in something that might tank.

Affiliate marketing is also easy to scale. You can promote products from many different affiliate programs and generate passive income.

Affiliate Marketing Without Showing Your Face

Is it hard to be successful in affiliate marketing?

Affiliate marketing requires effort, perseverance, and determination. Why? Because most affiliate marketing strategies are founded on you offering value to your audience.

Affiliate marketing isn’t a get-rich-quick scheme. It takes time and effort to learn and implement successful affiliate marketing strategies.

And it also takes time to build a loyal community of individuals who are willing to buy what you are recommending.

One of the main ways to be successful at affiliate marketing, especially if you have a blog, is by learning search engine optimization. This way, you can get free traffic from search engines like Google.

Affiliate Marketing Without Showing Your Face

How do I start affiliate marketing without a traffic source audience?

Posting on Pinterest and Facebook groups, creating an ebook, and starting a YouTube channel are all ways to start affiliate marketing without a traffic source.

If you’re wondering about doing affiliate marketing without being an influencer, then other opportunities can include running Google Ads or launch jacking.

Launch jacking is when you review a brand-new product that doesn’t have any content out about it yet.

Companies and influencers will generate lots of buzz about the new product. It’s a buzz that you can leverage to get eyes on your reviews (and affiliate links).

Affiliate Marketing Without Showing Your Face

How many followers do you need to become an affiliate?

Can you do affiliate marketing without a following? Yes, you don’t necessarily need followers to become an affiliate. A lot depends on your affiliate marketing strategy and what platforms you are using.

For example, you can earn money through a website that gets organic traffic from Google without needing to be on social media or have any followers. 

You also don’t need followers for how to start affiliate marketing without a website if you are promoting affiliate links through ebooks, paid advertisements, posting on online communities, or through a YouTube channel.

In the end, how to do affiliate marketing without followers just requires an affiliate strategy outside of social media.

Affiliate Marketing Without Showing Your Face

Do you need an audience for affiliate marketing?

Although you don’t need an audience to get started with affiliate marketing in digital marketing without social media, the ultimate goal is to build an audience.

You can start promoting affiliate links and products from the beginning, but you will make more commissions if you can get more eyes on your content. 

Whether you have a podcast, a social media account, a blog, or an email list, the bigger your audience, the more your potential earnings.

That’s why I focus on SEO on my blogs.

Affiliate Marketing Without Showing Your Face

Can I start affiliate marketing without a website?

Yes — Many different platforms and strategies are available for affiliate marketing, and not all of them require a blog website.

However, even if you’re looking for how to do affiliate marketing without a blog, you’ll need some sort of online presence, whether that means creating landing pages or promoting products through an ebook or a podcast.

If you’re looking for TikTok, Instagram, Pinterest, and other social media platforms, they are a great way for how to promote affiliate links without websites.

Affiliate Marketing Without Showing Your Face

Final Thoughts: Affiliate Marketing Without Showing Your Face

affiliate marketing infographic

Affiliate marketing is low-cost, low-risk, and easy to scale. When considering how to be successful with affiliate marketing, know there are several options that don’t require you without showing your face online.

This strategy gives people the opportunity to make money online through various strategies and platforms, including social media, email marketing, podcasts, online communities, YouTube channels, and blogs or websites.

I’ve achieved a lot of success as an affiliate marketer, and I will teach you everything I know about affiliate marketing so you get started the right way (and don’t make the cringey mistakes I did 🤦‍♀️).

The good news is that it is 100% possible to be successful at affiliate marketing without showing your face. You can even get started affiliate marketing for FREE with these (or at a reasonable investment cost).

My guide to affiliate marketing shows that you can earn commissions with affiliate marketing without website or blog options set up and without revealing your identity or airing your personal life online.